Why Flexographic Printing Is Useful for Your Products

Flexographic Printing is a simple, cost-effective way to print on a variety of materials such as metal, paper or plastic.

Harsh Environmental Labels

Learn about automotive labels which are specifically created for the transportation industry by Whitlam Group to withstand harsh conditions.

What is Variable Data Printing?

By now you may have heard the term variable data printing, or variable information printing. But what are they? In this article we cover what variable data printing is and some common types of variable information printing that could help your organization including barcodes, consecutive numbering, variable image printing and QR codes.

Smart Labels Protect Your Brand

Recent studies have shown that product counterfeiting cost companies between $250 and $600 billion per year: a staggering number that could easily be prevented with the proper application of smart labels and product packaging to protect your brand.

The truth on food and beverage labels

The US FDA (Food & Drug Administration) has very strict and specific rules laid down about what must legally appear on food and beverage labels for consumable products sold in the United States. The traditional Nutrition Facts label is quite familiar to everybody: However, most people don’t really pay attention to a critical part of …

100% recyclable packaging is becoming a reality

Recycling in the packaging industry has always been a challenge. Many of the materials used in packaging products are difficult to recycle because they need to be separated after disposal. Think of a shiny retail bag you’d get at a retailer in a mall or clothing store: The materials that go into a typical high …

The Growing Role of Flexible Packaging

The Many Uses of Flexible Packaging Flexible packaging is a rapidly growing industry. This year, it’s a $26 billion industry, but by 2015 it’s projected to grow to a whopping $70.15 billion globally. This packaging is primarily used in the food and beverage industry, both retail and industrial. Flexible packaging is cheaper, less complex, and …

Eliminating Consumer Wrap Rage

What is Wrap Rage? Here’s the scenario: You buy a product at a store. Let’s say it’s a pair of earbuds for your iPod. The earbuds are packaged in a clear “clamshell” package made of hard plastic that has been sealed together with machinery. It is, in fact, so tightly sealed that you cannot open …

A Step Beyond Food and Beverage Labels

We at Whitlam have recently been noticing some of the innovative drink labels food and beverage companies are creating. Learn more about these unique bottle labels.

With the right packaging, you can even sell garbage

Now, that’s not a slight to any of our customers. Rather, this is a true story! An artist bet his friend back in 2001 that with the right packaging, he could sell literal garbage (from the streets of New York City). Ten years later, they’re still selling. For $50, you can buy a cube of …