Incorporate CouponsInto Your Marketing
Using coupons as your promotional piece can attract and capture sales at the point of purchase, generate repeat purchases, build loyalty, and incentivize consumers to trade brands. Coupons have a low-cost investment but generate a big return!
With a well-designed coupon, you can motivate consumers to purchase your product.
- Over 90% of consumers have used a coupon
- 77% of consumers spend $10 to $50 more than intended when redeeming coupons
- 70% of purchase decisions are made in-store
- 91% of consumers use paper coupons as opposed to digital
Statistics Source: Coupon Statistics: Is Couponing Growing or Slowing
How Coupons Will Benefit Your Product?
Increase in Sales
By adding a coupon to your product’s package, you will increase the number of new customers, retain current customers, and increase long-lasting brand strength.
Low Cost, High Returns
Coupons are an inexpensive form of marketing. An instant redeemable coupon costs a very small percentage of the total cost of your product and its packaging but delivers a big return.
Be Extremely Effective
Instant redeemable coupons have a higher redemption rate than all other coupon types. Coupons are a very highly measurable form of marketing, so you can easily track the return.