We offer a variety of numbering formats to meet all of your needs from static barcodes to consecutive numbering. Static barcodes, such as UPC codes, provide fast product identification at the point of sale. Whitlam Group prints barcodes in conformance with any specification.

Barcode Labels

Barcode labels are a standard method of identifying the manufacturer and product category of a particular item. They are comprised of a series of vertical bars of varying widths, each width representing a different digit, zero through nine. Barcodes can be read by a laser scanner, are commonly found on consumer products, and are usually utilized for inventory control.


Consecutive Numbering

Consecutively numbered labels are traditionally used as a method of identifying products in a unique way. Adding a barcode to the same label allows the end-user to track products, record the date of manufacture, monitor engineering revisions, and provide other information that can be linked to the sequential number of the product.

consecutive numbering

Variable Imaging

Variable printing is when each printed piece is different and/or personalized. This type of information is also referred to as personalization, one-to-one marketing, variable data printing (VDP), versioning, direct marketing, and much more. The data fields and the images are called variables because they change, or vary, for each copy.

Variable imaging

Variable printing with different data is often used for warehousing distribution, shipping, storage, tracking, etc. This variable information may be in the form of variable text, barcodes, sequential numbers, batch codes, date codes, etc.

QR (Quick Response) Codes

A QR (Quick Response) code is a two-dimensional matrix barcode that can store information. By carrying information in both directions, QR codes can consist of up to several hundred times the amount of data of ordinary barcodes.

Learn more about QR Codes