Static Performance Checks are a Must
Static performance should be evaluated every so often to test its execution abilities. Every product has a process of its own with a distinctive formation. Some of the most important times to evaluate your static performance are when an existing product is being changed or when a new product is being introduced. This is very …
Remoisturizers Solve Numerous Problems
Many experts are starting to speak out about their love for steam re-moisturization when dealing with the numerous problems with paper substrates. Improving substrates is often overlooked, but it’s always a great idea to learn a better way to count paper-label stock to avoid substrate curls. Whitlam Group specializes in various printing capabilities, but we …
The Big Boys Start to Make Eco-Friendly Packaging Advances
Whitlam Group’s blogs always give you insight on the latest trends within the packaging and labeling industry and today is no different. We are here again letting all of you out there know about the latest advances in the eco-friendly packaging labeling industry. Today we want to focus on three specific products/brands that are doing …
The Evolution of the Disposable Coffee Cup
The biodegradable coffee cup is still a prevailing issue in today’s society. Remember back in the nineties when ridding the planet of the Styrofoam coffee cup was a major concern for the environment? Well, how has the packaging of these Styrofoam coffee cups evolved? Whitlam Group invites you to read on and learn about the …
The Latest Trends in the Packaging Industry
We here at Whitlam Group love to let everyone know about the most recent trends in the labeling and packaging industry. Today is no different. Whitlam Group will make sure to advise you on all of the latest trends when trying to decide how to design quality labels for your upcoming campaign/campaigns. Today, we’re going …
Are Private Labels Leading the Race Against Major Brands?
Most consumers are aware of private label/store brand labels. You may have walked down the grocery aisle at Walmart and noticed their “Great Value” store brand. But how many people are actually differentiating private labels from the labels of major brands? Recently a panel research study was put out by Market Force Information tackling this …
A Quality Lab that Doesn't Mess Around
Whitlam Group has been a leader in the labeling industry since 1973. One of the main reasons we are able produce state-of-the-art labeling solutions is because of our in-house lab capabilities. Our quality lab uses top-of-the-line equipment to ensure that all of our products will be produced to the standard of our customers. Today we …
2011 is the Year of Healthy Food Packaging
Each year the label and packaging industry notices changes in the way organizations package and label their products. Whitlam Group is always hard at work to make sure that you are informed about the hottest new trends in the labeling and packaging industry. Today we’re going to turn our focus to the latest trends within …
10 Steps to Barcode Success
STEP 1: Get a GS1 Identification for your Company This is the first thing you must do when trying to create barcodes for your organization. GS1 identification numbers are special numbers designated by GS1 US for your products and your organization. These are used to create exclusive numbers for your various products, and your company …
Embossed Labels are a Growing Trend in Today’s Market
Whitlam Group wants to help you with your next big label design. So how exactly do labels work anyway? How do they convince consumers to buy a product? Well, to understand the answer to that question, you must have some decent eyesight. When you enter a store, a supermarket, or a pharmacy, you’ll normally glance …