Whitlam Group Presents: The Hottest New Trend in Today’s Marketing World

Nowadays, with the emergence of social media, every business is looking for what the next big thing will be for their marketing plan. Many organizations are focusing on packaging to engage consumers more directly and working on connecting online and physical brand experiences. QR codes are becoming one of the hottest applications to make all …

Temperature-Activated Labels: Indicator Labels & More

Temperature-Labels & How To Use Them Grab consumers’ attention with temperature-activated color changing labels. Check out this water bottle label! This label indicates when it’s ready to drink. With the use of thermochromic inks, the label is sensitive to temperatures. When the water bottle reaches a specific temperature the color of the snowboard will turn …