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portfolio pieces Integrating foil on your labels can draw consumer’s eyes to your product and take your brand to a more luxurious level. Cold foil transfer and hot stamping are two ways you can integrate foil onto your label design. The two main differences between the cold foil and hot foil are the way they …

Whitlam Group has the engineered emblem solution you are looking for! These emblems showcase Whitlam Group’s unique capabilities, and were designed with materials that look sophisticated, and meet demanding Automotive, Heavy Truck, Agriculture, Power Sport, and Industrial applications. Customized Emblem Design Whitlam’s customized emblems are an economical alternative for current industry solutions related to emblems, …

Customizing Your Scratch Off Card Needs Everyone is familiar with scratch off cards and how they work. The fun begins when you purchase a scratch off card, and you know that there is a possibility that you may win an awesome prize. We all hope to be the winner, but the excitement involved in whether …

Nutrition Facts Regulations: What You Need to Know In May 2016 the FDA published new rules for the Nutrition Facts label for packaged foods. The new rules reflect new scientific information that links consumers diet to chronic diseases. The new rules will change the information on the Nutrition Facts label allowing consumers to make better …

What are Egress Labels? Wrinkles in bubbles in labels can affect a products appearance. Bubbling issues can occur with injection-molded plastics products. These products are commonly used in the durable goods industry. Air Egress labels allow air to flow freely between a product and a label. This allows air from outgassing and entrapment to escape …

At Whitlam we understand that it is important to protect your brand. Over a billion dollars is spent annually by US Fortune 500 companies to fight counterfeiting, protect brand names and trademarks. Every year automotive and aircraft part manufacturers lose billions of dollars in revenue to counterfeit parts. Since internet shopping has become so popular, …

What Are Engraving Plates? Engraving plates are metal plates with designs, logos, or text etched into their surface. They are typically used for signage and identification, offering durability and a professional appearance for long-term use. Engraving plates are used in several industries, but alternatives such as labels are also worth considering if your company is …

Expanding Your Label If you are looking to fit a lot of information into your label and are worried about not having enough space, then maybe extended content labels are right for you. Choosing to have an extended content label gives you more room without having to change the size of your label or packaging. …

What is reusable packaging? Reusable packaging refers to containers, pallets, crates, and other packaging solutions that are designed for multiple uses rather than just one. For businesses, especially in industries like food, beverages, and logistics, reusable packaging reduces waste and lowers environmental impact. As a labeling company, we recognize the importance of sustainable practices and …

Katelyn Breton takes on the roll of Lead Graphic Technician / Marketing Coordinator Katelyn Breton joined the Whitlam Team in 2016 as a Graphic Technician. At the time she had just graduated from Macomb Community College with her Design and Layout Associates Degree. Katelyn continued her education while working at Whitlam and in 2017 graduated …