Category: Packaging

With Michigan legalizing cannabis recreationally, the market has grown along with various products. Products comes the need for a Michigan cannabis label company, and Whitlam Group’s rich history in the labeling and rapidly growing cannabis industry is a perfect match. Cannabis Legalization History In 1996, California became the first state to legalize medical cannabis. This …

Expanding Your Label If you are looking to fit a lot of information into your label and are worried about not having enough space, then maybe extended content labels are right for you. Choosing to have an extended content label gives you more room without having to change the size of your label or packaging. …

Whitlam Group has chosen to upgrade its software to the new EFI Radius system. Previously, we used the EFI PSI system, but it was no longer meeting our company’s needs.

Recycling in the packaging industry has always been a challenge. Many of the materials used in packaging products are difficult to recycle because they need to be separated after disposal. Think of a shiny retail bag you’d get at a retailer in a mall or clothing store: The materials that go into a typical high …

The Many Uses of Flexible Packaging Flexible packaging is a rapidly growing industry. This year, it’s a $26 billion industry, but by 2015 it’s projected to grow to a whopping $70.15 billion globally. This packaging is primarily used in the food and beverage industry, both retail and industrial. Flexible packaging is cheaper, less complex, and …

What is Wrap Rage? Here’s the scenario: You buy a product at a store. Let’s say it’s a pair of earbuds for your iPod. The earbuds are packaged in a clear “clamshell” package made of hard plastic that has been sealed together with machinery. It is, in fact, so tightly sealed that you cannot open …

Now, that’s not a slight to any of our customers. Rather, this is a true story! An artist bet his friend back in 2001 that with the right packaging, he could sell literal garbage (from the streets of New York City). Ten years later, they’re still selling. For $50, you can buy a cube of …

Using QR Codes in the Label and Packaging Industry It’s a question we hear often in addition to being one of the hottest buzzwords in marketing today. As with any new technology, however, people are left with little understanding of what they are fully capable of and how they can be used to improve the …

Summer is all about bright, vibrant colors that catch a buyer’s attention.  If it’s shiny, people will look.  The folks here at Whitlam Group are no different; we look, too!  In the case of summer products, if the packaging or labeling is colorful, then half your battle has been won.  Do you recall our previous …

Whitlam Group shared some news with you last week about nine new cigarette labels that will be on the shelves and in front of your eyes that look like posters for the latest horror film.  They’re a far cry from the more colorful summer labels we featured on Monday, but there have already been some …