Cold Foil vs Hot Foil
portfolio pieces Integrating foil on your labels can draw consumer’s eyes to your product and take your brand to a more luxurious level. Cold foil transfer and hot stamping are two ways you can integrate foil onto your label design. The two main differences between the cold foil and hot foil are the way they …
Customizing Your Scratch Off Cards Based On Marketing Needs
Customizing Your Scratch Off Card Needs Everyone is familiar with scratch off cards and how they work. The fun begins when you purchase a scratch off card, and you know that there is a possibility that you may win an awesome prize. We all hope to be the winner, but the excitement involved in whether …
Reduce Bubbling for Durable Labels
What are Egress Labels? Wrinkles in bubbles in labels can affect a products appearance. Bubbling issues can occur with injection-molded plastics products. These products are commonly used in the durable goods industry. Air Egress labels allow air to flow freely between a product and a label. This allows air from outgassing and entrapment to escape …
How To Maintain Brand Security
At Whitlam we understand that it is important to protect your brand. Over a billion dollars is spent annually by US Fortune 500 companies to fight counterfeiting, protect brand names and trademarks. Every year automotive and aircraft part manufacturers lose billions of dollars in revenue to counterfeit parts. Since internet shopping has become so popular, …
Whitlam Group Masked Label
Masked Labels Are you in need of the perfect solution for a label with essential information that can withstand a production process? Our masked label is made from high-performance materials that can sustain various chemicals, paint baths, harsh temperatures and environmental conditions. These high performance layers can then be peeled off to remove and uncover …
Whitlam Group receives Platinum Supplier Status from General Motors
GM Platinum Supplier Status Whitlam Group, an industry leader in innovative labeling & packaging solutions, has achieved “Platinum Supplier” status from General Motors. We received this award as recognition for Outstanding 2018 On-Time Shipping Performance to General Motors Customer Care and Aftersales. Platinum Supplier Status is awarded to top performing suppliers who consistently meet or …
Port Dust Cover Functional Labels
Port Dust Cover Functional Labels Can Save The Environment and Your Budget Our Port Dust Cover functional labels provide solutions for error proofing at the assembly plant along with protecting parts from debris or potential scrapping due to incorrect installation. By engineering part-specific, functional, die-cut labels, the part can be protected from debris and contamination …
Label Error-Proofing: How To Avoid Costly Errors
Label Error-Proofing – Preventing Costly Errors History: In the past, operators would pack and ship parts based on their visual characteristics. However, there was no error-proofing to prevent parts of similar color, shape, and size from being mixed up, so errors were often abundant. Eventually, Part Number labels were added to prevent errors but visual …
Introducing Our First Craft Beer Customer
Rochester Mills Co.’s Whitlam Label Last month, we shared a post about entering the craft beer market. You can read the article. In that article, we mentioned a local brewery we had just started working with. We are pleased to announce that Rochester Mills Co. is our first customer in this market. We want to …
LabelExpo 2016
Whitlam Group Participates in LabelExpo 2016 Didn’t make it out to Rosemont, IL for this year’s LabelExpo Americas? That’s okay- we’ll fill you in on all of the fun! At Whitlam Group, we are always looking to invest in the latest and greatest technology. Not only does this help with staying ahead of our competitors, …